by Saba Karimi | Jan 20, 2025 | Content, Digital Marketing
Many professions have established ethical codes, such as medical ethics, legal ethics, military ethics, scientific ethics, engineering ethics, accounting ethics, and educational ethics. In contrast, the field of information technology has less prevalent, less...
by Keyur Soni | Apr 1, 2022 | Digital Marketing, E-Commerce, SEO
ECommerce businesses often get so caught up in promoting their products that they tend to neglect their website and SEO. However, due to the number of products and their respective pages, eCommerce websites are usually complex and difficult to manage. If you are not...
by Keyur Soni | Dec 10, 2021 | Digital Marketing, SEO
Google constantly tries to improve their algorithm and the way they approach ranking websites. What used to work for you in the past may not give you the results you are expecting. Unfortunately, besides not boosting your website, clinging to old habits can even harm...
by Saba Karimi | Jun 1, 2021 | Digital Marketing
Life was moving just fine until Jan 2020 when a virus brought a complete overhaul of the way we live. No country, no government, no organization was spared and overnight, everyone was forced to rethink ways to transform and sustain. In response, businesses and schools...
by Keyur Soni | May 20, 2021 | Content, Digital Marketing
Content marketing is a fundamental pillar of digital marketing today. Indeed, it concerns Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), and a plethora of other practices. Even after successfully promoting content and ensuring conversions, among...
by Keyur Soni | Mar 15, 2021 | Digital Marketing
The concept of web accessibility is not new. Since the 90s, there have been initiatives to make the www available to all. And it means literally to all, including the people with various impairments, level of disabilities, and special needs. It doesn’t take too much...
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