by Keyur Soni | Apr 1, 2022 | Digital Marketing, E-Commerce, SEO
ECommerce businesses often get so caught up in promoting their products that they tend to neglect their website and SEO. However, due to the number of products and their respective pages, eCommerce websites are usually complex and difficult to manage. If you are not...
by Keyur Soni | Dec 10, 2021 | Digital Marketing, SEO
Google constantly tries to improve their algorithm and the way they approach ranking websites. What used to work for you in the past may not give you the results you are expecting. Unfortunately, besides not boosting your website, clinging to old habits can even harm...
by Keyur Soni | May 20, 2021 | Content, Digital Marketing
Content marketing is a fundamental pillar of digital marketing today. Indeed, it concerns Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), and a plethora of other practices. Even after successfully promoting content and ensuring conversions, among...
by Keyur Soni | Apr 22, 2021 | Social Media
Social media can be an excellent asset for businesses. It’s used for marketing, branding, communicating with customers, and even customer service. But it’s also a double-edged sword. After all, it’s a public forum, and you can’t control what others say, so you can...
by Keyur Soni | Mar 15, 2021 | Digital Marketing
The concept of web accessibility is not new. Since the 90s, there have been initiatives to make the www available to all. And it means literally to all, including the people with various impairments, level of disabilities, and special needs. It doesn’t take too much...
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